0161 312 1800
enquiries@segaris.co.uk
theblack&whiteagency
Branding
Branding
Whether you are a new business start-up, seeking a name and logo; or you are an established player looking to develop your brand into new markets with a different audience. Branding is our bread and butter, we like to look at the whole picture and develop brands that can be applied across all media from day one. From naming NHS services or designing the logo and identity for the local bakery... you name it, we’ve helped brand it. FACT! A good logo not onlyworks in colour but should also work in black and white.
Corporate Identity
A letterhead designed by your secretary, in Microsoft Word and printed on your office printer will just not do! We cannot state this strongly enough. Your Corporate Identity is your calling card as a business. It represents you, your values, standards and quality. Low-res imagery and naff do-it-yourself attempts will not give the right impression to your customers. Our passion is to create identities that completely embody and express your business and apply it professionally, consistently across the board.
Brand Guidlines
You will be glad to know this baby comes with a guidebook!! Once your brand is born it’s vital it is looked after properly. Fed, watered, told the rules of life and most importantly... loved. Your brand guidelines are created to protect your brand that was so lovingly created. These simple set of rules ensure your brand is implemented consistently, effectively and prevents the dilution of a strong and bold personality to one that is weak and unrecognisable.
